- Quick - It is much
easier to schedule for you and your customers. On average, the
treatment takes one stylist only two
hours.
- Affordable - It brings the price of silky
straight hair to a reasonable level, expanding your
customer-base while remaining an upscale
process.
- Universal
- It can be used on dyed or
highlighted hair. In fact, it can be used on any type of
hair.
- Gentle - It is NOT meant to be permanent and it
DOES require redoing approximately every 3 months. That is why
you can leave it on the client's hair and walk away if you
have to. That is why you can use it on children. That is why
it blends with the natural growth of hair.
- Natural - It does
NOT use strong chemicals to open and close the hair cuticle in
an effort to straighten it, “breaking the bones” of the hair
shaft. Keratin is a natural substance which comprises
approximately 88% of your hair.
- Healthy- It penetrates the hair
repairing internal damage and coats the hair preventing
further damage. The results are SOFT, SHINY, STRAIGHT hair.

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- Easy - Begin with a shampoo designed to open the
cuticle. Saturate the hair with the product (an average
of 3 ounces). Blow dry. Iron small bunches of hair close
to the scalp with a lower heat. Iron the entire head
with a high heat to seal in the keratin.
- Simple - Do NOT wet, wash or
put anything into the hair for FOUR days. After that
shampoo and condition with any product NOT containing
sodium chloride, which strips the keratin from the hair.
- Simply Amazing
- The results speak for
themselves. As one client said: “I'm so happy I don't
need my therapist anymore!”· Good for anyone who has
hair.
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| What Is It? |
Keratin is a type of protein
high in sulphur and the amino acid cystine, making it
tough, elastic and insoluble. These qualities are
fundamental to the strong structural role keratin often
plays in nature.
It is a major component of horns,
hooves and wool. In fact, keratin is the main protective
substance in our hair, skin and
nails.
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Keratin is difficult
to extract without damaging the cystine, or sacrificing
potency. But Keratec® has discovered how to do this in a
gentle, patented process.
Our keratins are
derived from pure wool harvested from New Zealand sheep.
The wool comes from an agricultural sector guaranteed to
be free from BSE and other disease-related substances
present in other parts of the world. No animals are
harmed throughout the Keratec®
process.
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| How Does It
Work? |
When it comes to keratin, tough is
good. Its strong protective qualities improve the hair
both inside and out. Our unique biopolymer ingredient is
virtually a “liquid form of hair” that gently blends
with the hair on your head. It brings to hair what it
was lacking to begin with and what it has lost over the
years.
Is the hair dull dry and damaged? Is it
curly, wavy, frizzy, overly voluminous or unmanageable?
Application of our keratin treatment puts an end to all
that.
The smaller keratin molecules penetrate
the hair cortex improving and repairing the quality of
the hair from the inside. The added strength, elasticity
and moisture result in the smooth, soft, shiny and
straightened effect.
The larger molecules coat the hair
cuticle and take the environmental insults such as UV
rays, smog, and smoke for your hair on the outside.
Further damage to the hair shaft is prevented.
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Treatment information from www.braziliankeratin.com
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